After a well provided lunch most of the participants joined Google Hamburg’s Head of Strategy & Digital Innovation Thorsten Hermes giving his talk about the micro moments in a digital world. “Google's prime intention is not to make money. We make something first to improve the world. To determine if we want to work on something we use the toothbrush method. If people will use something two or more times a day it’s worth investing in. If it works and proves that it does help the world, we’ll find a way around it to make money with it,” Thorsten said during his talk. “Just like the Google search engine. Google made it to help people, but through advertising they found a way to monetize it. Same goes for the self driving cars. They don’t know yet if it will ever happen and what will happen or how they will even make money off of it.”
This is a companion discussion topic for the original entry at https://typo3.org/article/typo3camp-venlo-2016/