What is your idea about?
The United States is a huge CMS market where TYPO3 currently has a relatively small presence. We need to turn that around at the grassroots level by getting existing TYPO3 users on our community’s radar — by becoming Association members.
Association memberships are an important metric of TYPO3’s overall health. Organizations and individuals that join are engaged with the TYPO3 community and recognize the value of giving back to the software they depend on. Through the most cost-effective means possible — primarily direct outreach and networking — this project will encourage and facilitate memberships of U.S.-based organizations, businesses, and individuals.
What is the potential impact of your idea?
The focus of this project is to grow TYPO3 Association memberships from the United States. Currently, there are only a handful of members based in the U.S. Of course, there are many more TYPO3 users than that — but they haven’t joined the Association, presumably because they don’t understand the value that membership would provide to them. By contacting these users directly, we will encourage them to join, and work to solve any concerns that they have about becoming members. Of course, our goal isn’t just get them to join the Association; we want to onboard new community members who will help bootstrap TYPO3 growth in the country.
What we learn from this process will be communicated with the membership team to close the loop on making overall improvements to the program. Although the initial numbers are anticipated to be small, we’ll also do what we can in terms of outreach through typo3.org so that U.S.-based organizations and companies can see that their peers are using TYPO3.
In addition to the primary goal, we want to facilitate forming the kernel of a TYPO3 User Group in the U.S. (to later spin off into multiple local User Groups). It is hoped that this batch of new Association members will form the starting point for such a group.
Who can / should implement your idea?
I will take care myself
Approximate Funds needed